As an online content provider, you operate in a slightly different risk landscape. Most of that risk may revolve around media & publishing liability but extends well beyond. The exposures needing to be addressed will vary, depending on the type of content, media, demographic and website features to name a few. A membership based health and lifestyle blog geared towards the elderly, has very different exposures than that of an online educational media platform for children. While libel/slander and IP related claims such as copyright infringement are almost always a concern, content providers must also consider their additional exposures including:
Industry trends magnify these exposures. Privacycon demonstrates the regulatory scrutiny and contentious debate surrounding acceptable behavior and best practices involving the collection (and use of) customer data. The reliance on analytics and automated marketing platforms invites the potential for additional litigation from dissatisfied clients due to decreased returns. And as companies continue to expand their operations and branch out from more traditional based content models, the definitions of “online media” and “content providers” will become more blurred, creating new layers of risk. Our knowledge of professional, executive and cyber insurance helps us educate our clients while addressing the challenges they face.
The risk profile below is an outline of your company's core exposures. Click to learn more, and select your coverages of interest to begin building your insurance portfolio or click "Connect With A Broker" to contact us.